Coke’s New AI-Generated Ad Required 100 Staff and 70,000 AI-Generated Clips, and It Still Looks Like Garbage
NegativeArtificial Intelligence

Coke’s New AI-Generated Ad Required 100 Staff and 70,000 AI-Generated Clips, and It Still Looks Like Garbage
Coke's latest holiday advertisement, which involved a staggering 100 staff members and 70,000 AI-generated clips, has been met with criticism for its poor quality. Despite the significant resources invested, the ad fails to resonate with viewers, raising questions about the effectiveness of AI in creative processes. This situation highlights the ongoing debate about the role of artificial intelligence in advertising and whether it can truly capture the essence of human creativity.
— via World Pulse Now AI Editorial System





