Riding onboard with Rivian’s race to autonomy

TechCrunchFriday, December 12, 2025 at 9:44:50 PM
  • Rivian showcased its advancements in autonomous driving technology, demonstrating both progress and the challenges that lie ahead in achieving full autonomy for its vehicles. The company highlighted its ongoing efforts to integrate advanced AI capabilities and lidar systems during a recent event.
  • This development is significant for Rivian as it seeks to position itself as a leader in the electric vehicle market, particularly in the realm of autonomous driving. The introduction of custom AI chips and lidar technology is expected to enhance the company's competitive edge.
  • The push towards autonomy reflects broader trends in the automotive industry, where companies are racing to develop self-driving technologies. Rivian's initiatives, including the unveiling of a 'universal hands-free' driving system, underscore the growing importance of AI and custom technology in transforming urban transportation and addressing the future of mobility.
— via World Pulse Now AI Editorial System

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