Epic's Tim Sweeney says AI labels on Steam are meaningless as generative tools become universal
NegativeArtificial Intelligence
- Tim Sweeney, CEO of Epic Games, criticized Valve's new policy on AI-generated content for Steam, labeling the AI disclosures as meaningless. This policy, introduced in early 2024, mandates developers to reveal how AI is utilized in their games, with visible labels on store pages, exemplified by Nexon's co-op shooter Arc Raiders.
- Sweeney's remarks highlight concerns regarding the effectiveness of such disclosures in a rapidly evolving landscape where generative AI tools are becoming ubiquitous in game development. His stance suggests skepticism about the transparency and implications of AI in gaming.
- The introduction of AI in games like Arc Raiders has sparked significant cultural and ethical discussions within the gaming community, raising questions about the roles of artists, writers, and voice actors. As generative AI tools proliferate, the industry faces ongoing debates about creativity, ownership, and the future of game design.
— via World Pulse Now AI Editorial System
