People Inc. forges AI licensing deal with Microsoft as Google traffic drops

People Inc. has entered into a significant AI licensing agreement with Microsoft, enabling the tech giant to incorporate People Inc.'s media content into its Copilot feature. This partnership represents an important advancement for People Inc., highlighting its growing influence in the AI and media sectors. Concurrently, Google is experiencing a decline in traffic, which contrasts with the positive momentum seen in People Inc.'s collaboration with Microsoft. The deal underscores Microsoft's strategic efforts to enhance its AI capabilities by leveraging external content sources. Meanwhile, Google's traffic drop may indicate shifting dynamics in the digital landscape. Overall, the licensing agreement marks a notable development for People Inc. amid changing market conditions.