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TV-focused YouTube update brings AI upscaling, shopping QR codes

Ars Technica — All•Wednesday, October 29, 2025 at 4:37:06 PM
PositiveArtificial Intelligence
TV-focused YouTube update brings AI upscaling, shopping QR codes
YouTube is rolling out an exciting update aimed at enhancing the viewing experience on TV. With the introduction of AI upscaling, videos will look sharper and more vibrant, making your favorite shows and movies even more enjoyable. Additionally, the new shopping QR codes feature allows viewers to easily purchase products featured in videos, bridging the gap between entertainment and shopping. This update is significant as it not only improves content quality but also opens up new avenues for creators and brands to engage with their audiences.
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