Salesforce Buys Qualified in Agentic Marketing Push
NeutralArtificial Intelligence
- Salesforce has acquired Qualified as part of its strategy to enhance the Agentforce platform, which aims to integrate advanced AI capabilities into its customer relationship management services. This acquisition is a significant step in Salesforce's ongoing efforts to innovate within the artificial intelligence sector.
- The acquisition of Qualified is expected to bolster Salesforce's offerings, particularly in the realm of agentic marketing, which emphasizes the use of AI to empower businesses. This move aligns with Salesforce's broader goal of achieving substantial growth in its AI-driven services.
- This development reflects a growing trend in the tech industry where companies are increasingly investing in AI solutions to improve operational efficiency and customer engagement. Additionally, Salesforce's recent revenue growth and potential rebranding to Agentforce highlight its commitment to becoming a leader in the AI market.
— via World Pulse Now AI Editorial System
