Why Google’s custom AI chips are shaking up the tech industry

New Scientist — TechnologyFriday, November 28, 2025 at 4:00:11 PM
Why Google’s custom AI chips are shaking up the tech industry
  • Google is reportedly negotiating to sell its Tensor Processing Units (TPUs), specialized chips designed for artificial intelligence, to other tech companies, a move that could disrupt Nvidia's market dominance. This shift indicates Google's intent to expand its influence in the AI chip sector.
  • The potential sale of TPUs represents a strategic pivot for Google, allowing it to monetize its AI technology and compete more aggressively against Nvidia, which has long held a leading position in the chip market. This could enhance Google's revenue streams and solidify its role in AI development.
  • This development occurs amid a broader landscape of competition in the AI sector, where major tech companies are grappling with user data privacy concerns and the implications of AI technology. The ongoing rivalry between Google and Nvidia highlights the shifting dynamics in the tech industry, as firms seek to innovate and capture market share in an increasingly crowded field.
— via World Pulse Now AI Editorial System

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