Why do so many people think the Fruit of the Loom logo had a cornucopia?

MIT Technology ReviewThursday, October 30, 2025 at 10:00:00 AM
Why do so many people think the Fruit of the Loom logo had a cornucopia?
A recent eBay listing for a blue button-down shirt from Fruit of the Loom has sparked curiosity due to its hefty price tag of $2,128.79. This shirt, made from 100% cotton in Myanmar, has drawn attention not just for its cost but also for the misconception that the brand's logo features a cornucopia. This article explores the origins of this belief and why it resonates with so many people, highlighting the intersection of branding and consumer perception.
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