Ferrari enters crypto race; luxury carmaker plans token to engage tech-savvy buyers
PositiveCryptocurrency

Ferrari is making waves in the tech world by planning to launch a digital token aimed at its exclusive Hyperclub members. This move not only highlights the luxury carmaker's commitment to engaging with tech-savvy buyers but also marks another significant entry of a luxury brand into the cryptocurrency market. As more high-end companies explore digital currencies, it could reshape how luxury goods are marketed and sold, appealing to a new generation of affluent consumers.
— Curated by the World Pulse Now AI Editorial System






