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NBA sees highest opening-month viewership in more than decade, record social media engagement

ABC News•Thursday, November 20, 2025 at 11:41:51 PM
PositiveEntertainment
NBA sees highest opening-month viewership in more than decade, record social media engagement
  • The NBA has achieved its highest opening
  • This significant viewership increase is crucial for the NBA as it enhances its visibility and advertising revenue, indicating a successful start to the season and a strong fan engagement.
  • The rise in viewership parallels recent media rights deals in sports, highlighting a trend where major leagues are increasingly leveraging streaming platforms to reach wider audiences.
— via World Pulse Now AI Editorial System
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