How Gen Z Leaders Behind UTA’s ZCON Are Capitalizing on ‘Authenticity’: We’re Asking ‘Well-Seasoned Executives’ to Do ‘Pretty Crazy Things’
PositiveEntertainment

The recent UTA ZCON event showcased how Gen Z leaders are reshaping the media landscape by emphasizing authenticity, a lesson that seasoned executives are eager to learn. As they prepare for ZCON 2026, the collaboration between these young innovators and established professionals promises to bring fresh perspectives and strategies to the industry. This shift is significant as it highlights the importance of adapting to new trends and the value of intergenerational teamwork in driving success.
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