NBC Bets Jimmy Fallon’s Advertising Antics Will Help Ward Off TV’s Late-Night Woes
PositiveEntertainment

NBC's 'Tonight Show' features Ford Motor Co. in a special episode, showcasing the brand's significant role in late-night television. This collaboration aims to revitalize interest in the show amidst challenges in the late-night landscape.
Editor’s Note: This partnership highlights the innovative strategies networks are using to attract viewers and adapt to changing entertainment habits. By involving major brands like Ford, NBC is not only enhancing the show's appeal but also addressing the competitive pressures facing late-night television.
— Curated by the World Pulse Now AI Editorial System