‘CoComelon’ Owner Kevin Mayer Laments YouTube’s Power To Turn Off Views: “They Can Be Hard To Deal With At Times”
NegativeEntertainment

Kevin Mayer, co-CEO of Candle Media, expressed concerns about YouTube's unpredictable algorithm during a talk at the Royal Television Society’s Cambridge Convention. He highlighted how minor adjustments in YouTube's content promotion can drastically reduce views for Moonbug Entertainment, the producer of CoComelon, by billions. This issue is significant as it underscores the challenges content creators face in maintaining visibility and engagement on platforms that wield such immense power over audience reach.
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