Yi Qiao, a seasoned international exec with a strong background in drama and financing, has just snagged a key commissioning role at German broadcaster ZDF. She’s moving over from ZDF Studios, where she was Director of Drama, to join Frank Seyberth’s team as a Commissioning Editor. This shift highlights her expertise in global sales and content deals—skills that’ll likely shape ZDF’s international strategy.

Editor’s Note: For anyone tracking the behind-the-scenes players in global TV, Yi Qiao’s move is a big deal. She’s got a rep for bridging gaps between markets, and her new role signals ZDF’s push to amp up its international content game. In a streaming-heavy era, having savvy commissioners who understand cross-border storytelling is crucial—so this hire could mean more ambitious, globally appealing projects in the pipeline.