Paul Rabil, the co-founder and commissioner of the Premier Lacrosse League (PLL), is making waves both on and off the field. From his days as a star lacrosse player to now leading the PLL, Rabil is expanding his influence with a new ESPN+ series, Rabil’s Places, produced in collaboration with Omaha Productions and others. He’s also eyeing big opportunities, like the potential inclusion of lacrosse in the 2028 LA Olympics and navigating media rights talks as the PLL’s Disney-ESPN deal winds down. Oh, and he’s picked up some lessons from actor Glen Powell along the way.

Editor’s Note: Lacrosse isn’t just a niche sport anymore—it’s gaining momentum, and Rabil is at the forefront of pushing it into the mainstream. With Olympic prospects and media deals in play, this story highlights how the sport (and its business side) is evolving. For fans, it’s a sign that lacrosse could soon get the spotlight it’s been working toward. For everyone else, it’s a case study in how athletes can shape the future of their sports beyond just playing.