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Starring in Videos Is No Longer a Job Just for the Social Media Team

The New York Times•Saturday, October 25, 2025 at 12:00:03 PM
PositiveFinancial Markets
Starring in Videos Is No Longer a Job Just for the Social Media Team
The landscape of video content is evolving, and it's no longer just the social media team that takes center stage. Businesses are recognizing the value of engaging video content, leading to a shift where employees from various departments are stepping in front of the camera. This trend not only enhances brand authenticity but also fosters a more relatable connection with audiences. As companies embrace this change, it highlights the importance of diverse voices in storytelling, making it a significant development in the marketing world.
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