Exclusive-BAT pauses unlicensed US vape launch as FDA action accelerates
NegativeFinancial Markets

British American Tobacco (BAT) has decided to pause its unlicensed vape launch in the U.S. as regulatory actions by the FDA intensify. This move highlights the growing scrutiny on vaping products and the challenges companies face in navigating the complex regulatory landscape. The decision is significant as it reflects the ongoing tension between innovation in the vaping industry and the need for consumer safety, which could impact market dynamics and consumer choices.
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