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Burger King Strikes Joint Venture to Double Presence in China

The Wall Street Journal•Monday, November 10, 2025 at 11:15:00 AM
PositiveFinancial Markets
Burger King Strikes Joint Venture to Double Presence in China
In a strategic move to enhance its footprint in the rapidly growing Chinese market, Burger King has formed a joint venture with China's CPE, which plans to invest $350 million for an 83% stake. This partnership aims to double Burger King's presence in China, a critical market for global fast-food brands. The investment underscores the increasing significance of China in the global fast-food landscape, as companies seek to capitalize on the country's expanding consumer base. This venture aligns with broader trends of international brands expanding their operations in Asia, particularly in response to changing consumer preferences and economic growth in the region.
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