Netflix and Amazon Prime are using AI algorithms that hide content from some users, media executive says

A media executive from Reliance Industries, Jyoti Deshpande, has raised concerns about how Netflix and Amazon Prime are using AI algorithms to potentially hide content from certain users. This issue highlights the broader implications of content distribution in the streaming industry, as it raises questions about fairness and accessibility for viewers. As these platforms continue to dominate the market, understanding their content delivery methods becomes crucial for consumers and regulators alike.