‘A lack of care’: how big companies still fail bereaved customers
The GuardianMonday, September 15, 2025 at 6:00:56 AM
NegativeFinancial Markets

Many bereaved customers face significant challenges when notifying companies about a death, including bureaucratic hurdles and insensitive responses. Ella Stevens experienced this firsthand with Direct Line, which mistakenly sent a letter to her deceased mother.
Editor’s Note: This issue highlights the lack of empathy and efficiency in customer service from major companies when dealing with sensitive situations like bereavement. It raises awareness about the need for better practices to support grieving customers.
— Curated by the World Pulse Now AI Editorial System