ATM By Anthony Tony Melillo Opens Soho Store As Part Of Brand Reboot

ForbesThursday, October 23, 2025 at 9:26:03 PM
ATM By Anthony Tony Melillo Opens  Soho Store As Part Of Brand Reboot
Anthony Melillo's brand, ATM, is making a significant comeback with the opening of a new store in Soho. Launched in 2012, the brand is known for its pursuit of the perfect T-shirt, and this reboot marks an exciting new chapter. This move not only revitalizes the brand but also highlights the ongoing evolution in the fashion industry, making it a noteworthy development for both fans and fashion enthusiasts.
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