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Estée Lauder's SWOT analysis: beauty giant's stock faces global challenges

Investing.comSaturday, June 14, 2025 at 7:47:18 AM
Estée Lauder, the iconic beauty brand, is navigating some rough waters. Their stock is under pressure due to global economic headwinds, shifting consumer trends, and stiff competition. While the company still has strong brand recognition and a loyal customer base, challenges like slowing growth in China and rising costs are weighing on investor confidence. This SWOT analysis breaks down where the brand stands—its strengths, weaknesses, opportunities, and threats—painting a picture of a powerhouse facing a pivotal moment.
Editor’s Note: Beauty isn’t just skin-deep—it’s big business. Estée Lauder’s struggles reflect broader trends in the luxury sector, where inflation, changing shopping habits, and geopolitical tensions are squeezing even the most established players. If you’re into investing or just love keeping tabs on major brands, this story matters because it shows how even the glossiest companies aren’t immune to real-world pressures.
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