NFL Criticizes Nielsen’s Measurements as Football Season Approaches
The NFL has criticized Nielsen's viewership measurements, claiming they underestimate game audiences. This could negatively impact media rights and advertising revenue. Nielsen, however, asserts that this season's ratings will be the most accurate to date.
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The NFL has criticized Nielsen's viewership measurements, claiming they underestimate game audiences. This could negatively impact media rights and advertising revenue. Nielsen, however, asserts that this season's ratings will be the most accurate to date.
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