Europe’s Fairphone enters U.S. market tapping right-to-repair demand

Fairphone, a European company known for its commitment to sustainability and ethical manufacturing, is making its debut in the U.S. market. This move comes at a time when consumers are increasingly demanding products that are easier to repair and more environmentally friendly. By tapping into the right-to-repair movement, Fairphone aims to provide an alternative to traditional smartphones, which often prioritize profit over longevity. This is significant as it not only promotes sustainable practices but also empowers consumers to make more informed choices about their technology.