NHL Deal With Kalshi, Polymarket Adds to Pressure on Sports-Betting Companies
PositiveFinancial Markets

The NHL has made a groundbreaking licensing agreement with Kalshi and Polymarket, marking the first partnership of its kind between a major U.S. professional sports league and prediction markets. This deal is significant as it not only legitimizes the growing trend of sports betting but also puts pressure on traditional sports-betting companies to innovate and adapt to changing consumer preferences. As the landscape of sports betting evolves, this agreement could pave the way for more collaborations in the future.
— Curated by the World Pulse Now AI Editorial System