Tinder Bets on Safety Improvements to Build Trust and Long-Term Growth

The Wall Street JournalWednesday, October 22, 2025 at 12:15:00 PM
Tinder Bets on Safety Improvements to Build Trust and Long-Term Growth
Tinder is taking a significant step towards enhancing user safety by requiring all new users in the U.S. to complete a video scan of their face before they can start swiping. This initiative aims to build trust among users and foster long-term growth for the platform. By prioritizing safety, Tinder hopes to create a more secure environment for its community, which could lead to increased user engagement and satisfaction.
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