Genius Sports Acquires Sport Innovation Lab, Premiere Fan Data Platform
PositiveFinancial Markets

Genius Sports has made a significant move by acquiring the Sport Innovation Lab, a leading company in fan data analytics. This acquisition is important as it enhances Genius Sports' capabilities in understanding consumer behavior in sports, allowing them to provide better insights and services to their clients. With the growing importance of data in sports, this strategic step positions Genius Sports at the forefront of the industry.
— Curated by the World Pulse Now AI Editorial System