Apple Tops Sales Estimates Ahead of Holiday Season Surge

Bloomberg•Thursday, October 30, 2025 at 10:02:28 PM

Apple has exceeded sales expectations for its fourth quarter, reporting a revenue of $102.5 billion, which is slightly above analysts' predictions. This positive news comes as Chief Financial Officer Kevan Parekh provided an optimistic outlook for the upcoming holiday season. The company's growth was bolstered by a significant increase in services, which helped counterbalance a slowdown in the Chinese market. This performance not only highlights Apple's resilience but also boosts confidence among investors and consumers as the holiday shopping season approaches.

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