Surge in the price of matcha as global demand soars

Sky NewsTuesday, September 16, 2025 at 1:31:00 PM
Surge in the price of matcha as global demand soars
The price of matcha has seen a significant increase, with sales in the US rising by an impressive 86%. This surge in demand highlights the growing popularity of matcha, a powdered tea known for its health benefits and unique flavor. As more consumers seek out healthier beverage options, the matcha market is poised for continued growth, making it an exciting time for both producers and enthusiasts.
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