Ford CEO Jim Farley shares 'shocking' lesson he learned from Tesla
NeutralFinancial Markets

Ford CEO Jim Farley recently reflected on a humbling experience he had in Asia, revealing a 'shocking' lesson learned from Tesla. Despite Ford's significant investments in its electric vehicle division, Model e, amounting to billions over the past few years, the company has struggled to achieve substantial results. In 2023, Ford invested $4.7 billion, followed by $5.1 billion in 2024, and $3.6 billion year-to-date in 2025. This situation highlights the challenges traditional automakers face in the rapidly evolving electric vehicle market, where Tesla continues to lead. Farley's insights may indicate a shift in strategy as Ford seeks to enhance its competitiveness in this sector.
— via World Pulse Now AI Editorial System



