Target’s CEO is betting billions that Gen Zers will get off their phones and fuel a comeback

FortuneWednesday, November 19, 2025 at 8:48:42 PM
Target’s CEO is betting billions that Gen Zers will get off their phones and fuel a comeback
  • Target is set to invest over $5 billion to enhance its store experience and attract Gen Z shoppers, aiming for a significant turnaround in sales performance.
  • This investment is crucial as the company faces declining net sales and reduced profit expectations, particularly ahead of the holiday shopping season.
  • The broader retail landscape shows Target grappling with consumer anxiety and competition, particularly from Walmart, highlighting ongoing challenges in the market.
— via World Pulse Now AI Editorial System

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