Ariel Helwani explains why so many interviewers fall short in big moments: ‘It’s not about you’

Ariel Helwani recently shared insights on why many interviewers struggle during crucial moments, emphasizing that the focus should be on the interviewee rather than the interviewer. This perspective is particularly relevant as Helwani embarks on a new journey with Yahoo Sports, where he will launch his own MMA vertical. His experience and understanding of effective interviewing can inspire both aspiring journalists and seasoned professionals to enhance their skills, ultimately leading to more engaging and meaningful conversations in sports media.