DraftKings secures exclusive NBCUniversal partnership
PositiveSports

DraftKings has landed an exclusive multi-year partnership with NBCUniversal, which will enhance its presence in the sports betting market by covering major events like the NFL and NBA. This deal is significant as it not only solidifies DraftKings' position as a leader in the industry but also opens up new opportunities for fan engagement and revenue growth through innovative broadcasting and promotional strategies.
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