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2 hours ago

NBA Finals Game 1 saw a 20% drop in viewership despite Tyrese Haliburton's thrilling game-winner, which sparked ecstatic reactions like Reggie Miller's. Meanwhile, the Thunder's Jalen Williams pointed to fourth-quarter struggles in their loss to the Pacers.

Gary Bettman dismisses Stanley Cup ratings concerns

Awful AnnouncingFriday, June 6, 2025 at 12:00:53 PM
Gary Bettman dismisses Stanley Cup ratings concerns
NHL Commissioner Gary Bettman isn’t sweating the recent dip in Stanley Cup Final TV ratings, brushing off concerns with his usual confidence. He argues that traditional viewership numbers don’t capture the full picture in today’s fragmented media landscape, pointing to digital engagement and international growth as signs of the league’s health.
Editor’s Note: Bettman’s response is classic NHL leadership—downplaying short-term metrics while emphasizing long-term strategy. But it’s a debate that matters beyond hockey: as live sports grapple with cord-cutting and streaming shifts, leagues are forced to redefine what "success" looks like. Whether fans buy his optimism depends on how much they value buzz over hard ratings.
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