Video: 'IT'S ON' full UFC seasonal press conference faceoffs
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- The UFC held a seasonal press conference titled 'IT'S ON' on December 6, 2025, where it previewed its early 2026 schedule, highlighting upcoming events and matchups. This press conference serves as a platform for the organization to engage with fans and media, showcasing the excitement surrounding the sport.
- This development is significant for the UFC as it outlines the promotional strategy for the upcoming year, including three pay-per-view events in the first quarter of 2026. By providing a clear schedule, the UFC aims to enhance fan engagement and anticipation for the fights ahead.
- The announcement comes at a time when UFC 323 is also generating buzz, featuring intriguing matchups, including two title fights. However, some fights are not receiving adequate attention, which could affect overall fan engagement. This highlights the ongoing challenge of balancing promotional efforts across multiple events and ensuring that all fights receive the spotlight they deserve.
— via World Pulse Now AI Editorial System
