The Football Coach Who Built an Army of Elite Recruiters: His Players’ Moms

Wall Street Journal - SportsWednesday, September 17, 2025 at 1:00:00 PM
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The Football Coach Who Built an Army of Elite Recruiters: His Players’ Moms
Bret Bielema has successfully revitalized the Illinois football program by fostering strong relationships with his players' mothers, which has contributed to player retention and recruitment. This approach not only strengthens team dynamics but also highlights the importance of family support in sports, making it a noteworthy strategy in college athletics.
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