Paramount Scores Rights to Champions League in UK and Germany With Over $1 Billion Deal
PositiveSports

- Paramount has successfully acquired the rights to broadcast the UEFA Champions League in the UK and Germany from 2027 to 2031, with a deal valued at over $1 billion. This marks a major milestone for the company in the competitive sports broadcasting landscape.
- This deal positions Paramount as a key player in the sports media sector, enhancing its portfolio and audience reach, particularly in the lucrative UK market where football viewership is substantial.
- The acquisition reflects a broader trend in sports broadcasting where major networks are increasingly investing in exclusive rights to popular events, indicating a shift in viewer consumption patterns and the growing importance of streaming platforms in sports media.
— via World Pulse Now AI Editorial System

