Kenny Dillingham calls for local businesses to support Arizona State football through NIL deals
PositiveSports
- Kenny Dillingham, the head coach of Arizona State football, has urged local businesses to engage in NIL deals to bolster the program's financial support. He highlighted the importance of community involvement in maximizing the team's potential in the evolving landscape of college athletics. Dillingham's call to action reflects a strategic move to enhance the program's competitiveness and sustainability.
- This initiative is crucial for Arizona State as it seeks to navigate the challenges of the revenue-sharing era in college sports. By fostering partnerships with local businesses, the program can secure additional resources that are vital for recruiting and retaining talent, ultimately aiming for improved performance on the field.
- The broader context of Dillingham's appeal underscores a growing trend in college athletics where programs increasingly rely on local support to thrive. As seen with other institutions, the collaboration between sports programs and local businesses can create a mutually beneficial relationship, enhancing community engagement while providing essential funding for athletic programs.
— via World Pulse Now AI Editorial System
