Top Big Ten matchups remain few and far between for NBC, CBS
NeutralSports

The landscape of college football broadcasting is shifting, with major networks like NBC and CBS struggling to secure top Big Ten matchups. This is significant as it reflects the changing dynamics in sports media rights and the competition among networks to attract viewers. The scarcity of high-profile games could impact fan engagement and the overall popularity of the conference.
— Curated by the World Pulse Now AI Editorial System