CBS Sports nabs two ESPN MMA execs ahead of UFC debut

CBS Sports has hired two veteran executives from ESPN, Matt Kenny and Glenn Jacobs, as it prepares to launch its new UFC package in 2026. This strategic move aims to enhance CBS's coverage of UFC events, leveraging the experience of these executives in programming and acquisitions. The hiring reflects CBS's commitment to making a significant impact in the sports broadcasting landscape as it transitions into a new era of UFC coverage, which is expected to draw considerable viewer interest and engagement.