UFC 324 marks Paramount+ debut with stacked Las Vegas lineup
PositiveSports

- UFC 324 is set to take place on January 24, 2026, at T-Mobile Arena in Las Vegas, marking the inaugural event for Paramount+ as it enters the live sports broadcasting arena. The event will feature a highly anticipated interim lightweight title fight between Justin Gaethje and Paddy Pimblett, showcasing the promotion's commitment to delivering high-stakes matchups.
- This debut event on Paramount+ is significant for both the UFC and the streaming platform, as it represents a strategic partnership aimed at expanding their audience reach and enhancing the viewing experience for fans of mixed martial arts.
- The introduction of UFC 324 on Paramount+ highlights a growing trend in the sports industry where streaming platforms are increasingly becoming key players in live sports broadcasting, reflecting a shift in how audiences consume sports content and the evolving landscape of media partnerships.
— via World Pulse Now AI Editorial System







