ESPN execs talk WWE PLE deal: counterprogramming AEW, Brock Lesnar, more

Yahoo SportsWednesday, September 17, 2025 at 5:39:38 PM
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ESPN execs talk WWE PLE deal: counterprogramming AEW, Brock Lesnar, more
ESPN executives recently discussed their deal with WWE regarding premium live events, emphasizing that their strategy is not focused on counterprogramming AEW but rather on following the lead of wrestling star John Cena, particularly in relation to Brock Lesnar. This conversation highlights the ongoing dynamics in the wrestling entertainment industry and how major media outlets are positioning themselves to attract audiences.
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