USC-Iowa on Big Ten Network is latest example of Big Ten’s TV deal being far from optimal for fans

Awful Announcing•Friday, November 14, 2025 at 9:00:52 PM

The upcoming USC-Iowa game on the Big Ten Network exemplifies the frustrations fans have with the Big Ten's television deal, which is perceived as subpar. As Lincoln Riley encourages USC players to handle the pressure of this high-stakes game, the broader context reveals a troubling trend for the Big Ten. With a notable decline in TV ratings, the conference struggles to compete with the SEC, which has dominated viewership. Additionally, betting previews for this matchup indicate a growing interest in the game, yet the dissatisfaction with the broadcasting arrangement remains a significant concern for fans.

— via World Pulse Now AI Editorial System

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