Sorority Girls Are Cashing In Big for Their Viral Rush Videos

Wall Street Journal – SportsTuesday, September 23, 2025 at 12:00:00 AM
PositiveSports
Sorority Girls Are Cashing In Big for Their Viral Rush Videos
Sorority girls are making waves on social media by cashing in on viral rush videos, similar to how college athletes earn brand endorsements. This trend highlights the growing influence of sororities in the advertising space, as companies seek to tap into their reach and engagement. It's a win-win situation, allowing sorority members to monetize their creativity while brands gain access to a vibrant audience.
— Curated by the World Pulse Now AI Editorial System

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