LA28 Adds Starbucks as Partner in Push for $2.5B Revenue Goal
PositiveSports
LA28 has partnered with Starbucks to help achieve a $2.5 billion revenue goal for the 2028 Olympic Games. This collaboration marks a significant marketing strategy for Starbucks under CEO Brian Niccol.
Editor’s Note: This partnership is crucial as it not only boosts LA28's financial targets but also highlights Starbucks' commitment to engaging with major events. It reflects a strategic move to enhance brand visibility and support the upcoming Olympics.
— Curated by the World Pulse Now AI Editorial System