James Franklin’s Virginia Tech contract includes ACC viewership incentives

Awful AnnouncingSaturday, November 22, 2025 at 3:00:45 PM
PositiveSports
James Franklin’s Virginia Tech contract includes ACC viewership incentives
  • James Franklin has been appointed as the new head football coach for Virginia Tech, with his contract including incentives tied to ACC viewership. This marks a significant transition for Franklin, who previously led Penn State, as he aims to revitalize the Hokies' football program amidst a challenging season.
  • This development is crucial for Virginia Tech as it seeks to establish a cohesive direction for its football program following a tumultuous period, including the dismissal of former coach Brent Pry. Franklin's experience and leadership are expected to bring renewed energy and focus.
  • The hiring of Franklin reflects broader trends in college football, where coaching changes often coincide with shifts in program strategy and performance expectations. His approach, which includes bringing familiar staff from Penn State, suggests a commitment to building a strong team culture and competitive edge in the ACC.
— via World Pulse Now AI Editorial System

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