Meta Mines Your Chatbot Discussions to Serve More Personal Ads

Bloomberg TechnologyThursday, October 2, 2025 at 11:02:08 AM
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Meta Mines Your Chatbot Discussions to Serve More Personal Ads
Meta Platforms Inc. is leveraging conversations with its AI chatbot to enhance targeted advertising. This move aims to personalize ad experiences for users, potentially increasing engagement and effectiveness. As companies increasingly rely on AI for marketing strategies, understanding how user interactions can shape advertising will be crucial for both consumers and businesses.
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