Beats drops new iPhone 17 cases with MagSafe, Camera Control and a rugged twist

Apple has introduced its latest iPhone 17 lineup, clarifying that prices won't increase significantly due to tariffs. However, the new models remain expensive.

Editor’s Note: This matters because it highlights Apple's pricing strategy and consumer expectations. Understanding the cost implications helps buyers make informed decisions about purchasing the latest technology.

This week, consumers are advised to avoid purchasing certain Apple products, particularly some iPhone 17 models, due to their alignment with Apple's product release strategy.

Editor’s Note: Understanding Apple's product release plans can help consumers make informed decisions. Avoiding specific models this week may save buyers from potential regrets as newer products are on the horizon.

Apple has introduced Memory Integrity Enforcement (MIE), claiming it to be the most significant upgrade to memory safety in consumer operating systems. This new feature aims to protect iPhone 17 and iPhone Air users from mercenary spyware attacks.

Editor’s Note: This development is crucial as it enhances user security against increasingly sophisticated spyware threats. With MIE, Apple is taking a strong stance on privacy and safety, which is vital in today's digital landscape.

The iPhone 17 base model is being praised as potentially the most 'Pro' phone yet, leading some to skip the Pro version this year.

Editor’s Note: This matters because it highlights a shift in consumer preferences, suggesting that the base model may offer features that meet the needs of many users without the extra cost of the Pro version.

The author discusses their decision to skip upgrading to the iPhone 17, despite its appeal, highlighting loyalty to their current device.

Editor’s Note: This matters because it reflects consumer behavior and brand loyalty, showing that even with new releases, some users choose to stick with their existing devices.

Discover five tips to rejuvenate your current iPhone and make it feel like new, even if you're not upgrading to the iPhone 17.

Editor’s Note: This is important for users who want to enhance their current devices without spending on the latest model. It encourages sustainability and maximizes the lifespan of existing technology.

Xiaomi has made a surprising decision regarding its new Android phones to enhance competition with the iPhone 17.

Editor’s Note: This decision is intriguing as it reflects Xiaomi's strategy to stay competitive in the smartphone market, especially against a strong contender like Apple's iPhone 17.

Xiaomi is set to launch its flagship smartphone this month, aiming to compete directly with Apple's iPhone 17 in the premium market.

Editor’s Note: This release is significant as it highlights Xiaomi's ambition to strengthen its position in the competitive smartphone industry, particularly against a major player like Apple.

Apple has announced the iPhone 17, featuring an updated display, cameras, and battery. Meanwhile, the iPhone 16 is now $100 cheaper. This article compares both models to help you decide which one to buy.

Editor’s Note: Choosing between the latest iPhone models can be tough, especially with new features and price changes. Understanding the differences between the iPhone 17 and iPhone 16 can help consumers make informed decisions based on their needs and budget.

The Beats Powerbeats Pro 2, known for their excellent fitness features and fantastic battery life, are now available at a record-low price on Amazon.

Editor’s Note: This is significant for fitness enthusiasts looking for high-quality earbuds at an affordable price, making it easier to enjoy music or podcasts during workouts.

Apple emphasized its commitment to design during the iPhone 17 keynote, highlighting its roots and future plans, including upcoming $2,000 models and a delayed iPhone Air launch in China.

Editor’s Note: This matters because it shows Apple's dedication to its design philosophy, which has been a cornerstone of its brand identity. The focus on design could influence consumer perception and sales, especially with new high-end models on the horizon.

Apple's iPhone 17 lineup features significant design changes and introduces the new iPhone Air. This article discusses key considerations for upgrading to each model.

Editor’s Note: Understanding the differences in the iPhone 17 models can help consumers make informed decisions about upgrading. With new features and designs, it's essential to know which model suits your needs best.

watchOS 26 is now available for Apple Watch users, introducing several new features that enhance the user experience.

Editor’s Note: This update is significant as it brings improvements that can make daily tasks easier and more enjoyable for Apple Watch users, showcasing Apple's commitment to enhancing their products.

IBM has introduced the Technology Atlas, a new tool aimed at enhancing technological insights and analytics.

Editor’s Note: This development is significant as it showcases IBM's commitment to innovation in technology, potentially impacting various industries by providing better data analysis and insights.

Jaguar Land Rover has announced an extension of its production shutdown due to a cyber-attack, halting operations until at least September 24 as investigations continue.

Editor’s Note: This situation is significant as it highlights the vulnerabilities of major companies to cyber threats, impacting production and potentially affecting the economy and jobs.

Google has announced a £5bn investment in the UK over the next two years to enhance its artificial intelligence services, marking a significant boost for the British economy.

Editor’s Note: This investment is seen as a strong endorsement of the UK's economic potential, especially in the tech sector. It comes at a time when the government is looking to strengthen its position in AI and technology, making it a pivotal moment for the industry.

The article discusses the best AirPods available for 2025, highlighting their features and improvements over previous models.

Editor’s Note: As wireless audio technology continues to evolve, knowing which AirPods to choose can enhance your listening experience. This guide helps consumers make informed decisions about their audio gear.

Discover how to watch the Champions League 2025/26 season live, including streaming options and TV channels, as PSG aims to defend their title.

Editor’s Note: This information is crucial for football fans eager to catch all the action of the Champions League, especially with PSG looking to maintain their championship status.