After the billion-dollar company’s leaders sent staff a memo saying the brand had ‘over-extended’, game studios may be in the firing line<ul><li><a href="https://www.theguardian.com/info/ng-interactive/2021/nov/24/sign-up-for-pushing-buttons-keza-macdonalds-weekly-look-at-the-world-of-gaming">Don’t get Pushing Buttons delivered to your inbox? Sign up here</a></li></ul>In March 2000, Bill Gates stood onstage at the Game Developers Conference in San Francisco and, to a packed crowd, officially announced the company’s long-anticipated video game console. “We want Xbox to be the platform of choice for the best and most creative game developers in the world,” he told attenders – and that was indeed the intention of the small, dedicated team who put together the blueprints of that first machine.The Xbox landscape seems very different 25 years later. Last week, mere days after a bullish summer showcase full of Gears of War revivals and promises of a renewed focus on Xbox’s gaming strengths, new CEO, Asha Sharma, and chief content officer, Matt Booty, <a href="https://news.xbox.com/en-us/2026/06/10/next-100-days-xbox-reset/">wrote a memo</a> to Xbox staff inviting them to brace for “hard truths”. “Excluding Activision Blizzard King, over the past five years, we have spent over $20bn on ongoing investments in our content, platform and hardware subsidy, but our annual revenue has declined nearly half a billion during that time. Going forward, this cannot continue,” it read. <a href="https://www.theguardian.com/games/2026/jun/17/xbox-games-studios-developers-firing-line">Continue reading...</a>

تواجه إكس بوكس احتمال تسريح الموظفين، حيث أشار قادة الشركة في مذكرة إلى أن العلامة التجارية قد 'تجاوزت حدودها'، مما يعرض استوديوهات الألعاب للخطر. تأتي هذه الإعلان بعد عرض صيفي كان قد أثار التفاؤل بين المعجبين والمطورين.

Xbox se enfrenta a posibles despidos, ya que los líderes de la empresa indicaron en un memorando que la marca se ha 'excedido', poniendo en riesgo a los estudios de juegos. Este anuncio se produce tras una exhibición de verano que había generado optimismo entre los fanáticos y desarrolladores.

Xbox est confronté à de potentielles licenciements alors que les dirigeants de l'entreprise ont indiqué dans un mémo que la marque s'était 'trop étendue', mettant en danger les studios de jeux. Cette annonce fait suite à une vitrine estivale qui avait précédemment suscité de l'optimisme parmi les fans et les développeurs.

Xbox is facing potential layoffs as company leaders indicated in a memo that the brand has ‘over-extended’, putting game studios at risk. This announcement follows a summer showcase that had previously generated optimism among fans and developers alike.