Paramount Buys UFC Rights for $7.7 Billion to Boost Streaming
BloombergMonday, August 11, 2025 at 12:00:00 PM
Paramount has struck a $7.7 billion deal to secure exclusive UFC event rights in the US for the next seven years, aiming to enhance its Paramount+ streaming service.
Editor’s Note: This deal is significant as it not only boosts Paramount's streaming content but also highlights the growing value of live sports in attracting subscribers.
— Curated by the World Pulse Now AI Editorial System
